We cannot blindly follow influencers, not everything they praise is suitable for use, often these are completely unnecessary devices, advertised by them for money.
How this industry works and
What impact it has on its recipients can be seen in the titles of the videos. Large stores have already come up with the idea that this is a great advertisement for the brand and now you can often watch videos called “We Measure”. They consist of the creator of the program ordering clothes in the store, then trying them on one by one, creating styles from them.
Of course, in this way
They encourage other girls to follow their example, showing how to achieve an interesting style. However, it is often the case that this person does not pay for the clothes, but receives them as a gift from the company. After a short time, they try on other clothes, convincing the viewers that they need to change their wardrobe. It is similar with household appliances or, for example, garden equipment.
That’s why influencers are so valuable
To marketers, but let’s not go crazy. Let’s keep our distance from it. Let’s remember that this is a job that not only brings in income, but also requires a lot of effort. Shooting such a video is not a matter of a few minutes. Someone has to direct it in advance taiwan email list or simply edit it so that the film is interesting. It is a laborious, many-hour job, which is why it is financially attractive.
Influencer who is that anyway?
I think you already know the answer:)
Influencer Marketing: Effective Branding Through Influencers
Influencer marketing is a dynamic and innovative strategy how to keep content fresh that is gaining popularity in the advertising and promotion world. It achieves success by collaborating with prominent Internet and social media aero leads personalities, known as influencers. Here is a deeper look at how influencers are changing the face of modern marketing.