increased visibility in the search results. Well, that’s the short story, but there is much more to SEO than this – and it’s not all hocus pocus. We’ll take a look at the SEO basics: how SEO works, techniques and which websites may benefit from SEO. However, in order to explain what SEO really is and does, we first need to understand how search engines work, so let’s get started.
What search engines do
The world wide web counts somewhere bc data vietnam between 40 and 50 billion indexed web pages. Just imagine having to make sense of this clutter yourself each time you’re trying to find, well, anything! Fortunately, we have search engines such as Google and Bing to bring order to this chaos. Every time you enter a search query they work hard to present you with the most relevant pages. However, new web pages are added daily, pages are re-designed, and new files are being uploaded.
The internet is dynamic
so search engines need a tool to stay on top of things and keep their index up to date. This tool is called a crawler. Crawlers are automated robots that scrape web pages for information, such as images, videos and other files, and they also index links. It is important to bear in mind that search engines aren’t human. They don’t see what we see when looking at web pages. They can’t enjoy the beauty of a fantastic design or appreciate entertaining flash videos (quite sad, really).
Crawlers – or spiders
mostly look at text to get an idea of what a page is about. So if you have a media-heavy website, you need to tell search engines what your videos and images are about. Let me show you how search engines create search engine results pages (or SERPs). The crawler discovers your website and makes its way through all the pages it can find. Your pages are being indexed, which means that they get stored in a giant database.
You enter a search query
and the search engine analyses its index to then show you the most relevant web pages. The question is, how do search engines determine which pages are mini program development supplier relevant to what you are looking for? Well, how do they? There are over 200 factors that are taken into consideration when search engines decide which results to present you with.
Nothing is more annoying
for a customer than receiving a special offer for the product they bought a week ago. When you’ve just bought something from a company, you are more malaysia data interested in receiving informative content that surrounds the product use or care, perhaps. I am planning a post that will focus solely on segmentation; therefore I will only touch on it briefly in this post. Segmentation should be handled as follows Recency When was the customer last active on your site and bought something.